- Author: Daniel R. A. Schallmo & Christopher A. Williams
- Release Date : 2018-01-12
- Genre: Management & Leadership
- File Size: 2205701 Bytes
Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today’s economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models....