Score: 4
From 12 Ratings

Graphic Design: The New Basics


  • Author: Ellen Lupton & Jennifer Cole Phillips
  • Release Date : 2015-07-14
  • Genre: Design
  • File Size: 69180512 Bytes


Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency.This revised edition replaces sixty-four pages of the original publication with new content, including new chapters on visualizing data, typography, modes of representation, and Gestalt p...

Graphic Design  The New Basics

Graphic Design The New Basics


  • Author : Ellen Lupton
  • Publisher : Chronicle Books
  • Release Date : 2015-07-14
  • Genre: Design
  • Pages :
  • ISBN 10 : 9781616894559


Graphic Design The New Basics Book Description :

Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency. This revised edition replaces sixty-four pages of the original publication with new content, including new chapters on visualizing data, typography, modes of representation, and Gestalt ...

Graphic Design
Score: 5
From 1 Ratings

Graphic Design


  • Author : Ellen Lupton
  • Publisher : Chronicle Books
  • Release Date : 2014-04-15
  • Genre: Design
  • Pages :
  • ISBN 10 : 9781568989471


Graphic Design Book Description :

How do designers get ideas? Many spend their time searching for clever combinations of forms, fonts, and colors inside the design annuals and monographs of other designers' work. For those looking to challenge the cut-and-paste mentality there are few resources that are both informative and inspirational. In Graphic Design: The New Basics, Ellen Lupton, best-selling author of such books as Thinking with Type and Design It Yourself, and design educator Jennifer Cole Phillips refocus design instruction on the study of the fundamentals of form in a critical, rigorous way informed by contemporary media, theory, and software systems...

Graphic Design
Score: 5
From 3 Ratings

Graphic Design


  • Author : Ellen Lupton
  • Publisher : Princeton Architectural Press
  • Release Date : 2008-03-20
  • Genre: Design
  • Pages :
  • ISBN 10 : 1568987021


Graphic Design Book Description :

This guide aims to move students away from a cut-and-paste mentality and refocus design instruction on the fundamentals of form (starting from such basics as point and line) in a critical, rigorous way informed by contemporary media, theory and software systems....

Type on Screen

Type on Screen


  • Author : Ellen Lupton
  • Publisher : Chronicle Books
  • Release Date : 2014-08-12
  • Genre: Design
  • Pages :
  • ISBN 10 : 9781616893460


Type on Screen Book Description :

The long awaited follow-up to our all-time bestseller Thinking with Type is here. Type on Screen is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies—from electronic publications and websites to videos and mobile devices—this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text, and how to generate new forms and experiences with code-based operations. Type on Screen is an essential design tool for anyone seeking cl...

Design for Communication
Score: 5
From 1 Ratings

Design for Communication


  • Author : Elizabeth Resnick
  • Publisher : John Wiley & Sons
  • Release Date : 2003-06-10
  • Genre: Design
  • Pages :
  • ISBN 10 : 0471418293


Design for Communication Book Description :

Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. As...

D I Y   Design It Yourself
Score: 4
From 6 Ratings

D I Y Design It Yourself


  • Author : Ellen Lupton
  • Publisher : Princeton Architectural Press
  • Release Date : 2006-01-19
  • Genre: Architecture
  • Pages :
  • ISBN 10 : 1568985525


D I Y Design It Yourself Book Description :

Instruction for designing blogs, books, business cards, CD and DVD packaging, embroidery, envelopes, flyers, gifts, housewares, invitations, logos, newsletters, note cards, photo albums, presentations, press kits, stationery, stickers, t-shirts, totes, wall graphics, web sites, and zines....

Graphic Design Thinking

Graphic Design Thinking


  • Author : Ellen Lupton
  • Publisher : Princeton Architectural Press
  • Release Date : 2011-07-27
  • Genre: Design
  • Pages :
  • ISBN 10 : 1568989792


Graphic Design Thinking Book Description :

Creativity is more than an inborn talent; it is a hard-earned skill, and like any other skill, it improves with practice. Graphic Design Thinking: How to Define Problems, Get Ideas, and Create Form explores a variety of informal techniques ranging from quick, seat-of-the-pants approaches to more formal research methods for stimulating fresh thinking, and ultimately arriving at compelling and viable solutions. In the style with which author Ellen has come to been known hands-on, up-close approach to instructional design writing brainstorming techniques are grouped around the three basic phases of the design process: defining the problem, inventing ideas, and creating form. Creative research methods include focus groups, interviewing, brand mapping, an...

Graphic Design Theory

Graphic Design Theory


  • Author : Helen Armstrong
  • Publisher : Chronicle Books
  • Release Date : 2012-08-10
  • Genre: Design
  • Pages :
  • ISBN 10 : 9781616891237


Graphic Design Theory Book Description :

Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens at the end of the last century and includes current discussions on legibility, social responsibility, and new media. Striking color images illustrate each of the movements discussed and demonstrate the ongoing relationship between theory and practice. A brief commentary prefaces each text, providing a cultural and historical framework through which the work ...

The Elements of Graphic Design

The Elements of Graphic Design


  • Author : Alex W. White
  • Publisher : Simon and Schuster
  • Release Date : 2011-03-15
  • Genre: Design
  • Pages :
  • ISBN 10 : 9781581157802


The Elements of Graphic Design Book Description :

This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. ...

The Language of Graphic Design

The Language of Graphic Design


  • Author : Richard Poulin
  • Publisher : Rockport Pub
  • Release Date : 2012-10
  • Genre: Design
  • Pages :
  • ISBN 10 : 9781592538256


The Language of Graphic Design Book Description :

'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively....