Practical Research Methods for Media and Cultural Studies

Practical Research Methods for Media and Cultural Studies


  • Author : Máire Messenger Davies
  • Publisher : University of Georgia Press
  • Release Date : 2006
  • Genre: Reference
  • Pages :
  • ISBN 10 : 0820329231


Practical Research Methods for Media and Cultural Studies Book Description :

Many very intelligent people don't like dealing with numbers. Similarly, many gifted scientists are not especially interested in studying people and their cultural behavior. In this book, we argue that being interested in people and their cultures, and helping students and others to use numbers to pursue these interests, are not mutually exclusive. Research methods are becoming an increasingly important requirement for students of all kinds. But many students, particularly those in the humanities, struggle with concepts drawn from the social sciences and find quantitative and statistical information inaccessible and daunting. Nonetheless, such concepts are found in nearly all areas of society, from market research to opinion polls to psychological st...

Research Practice for Cultural Studies

Research Practice for Cultural Studies


  • Author : Ann Gray
  • Publisher : SAGE
  • Release Date : 2003
  • Genre: Social Science
  • Pages :
  • ISBN 10 : 076195175X


Research Practice for Cultural Studies Book Description :

How is culture 'lived'? What are the best ways of investigating cultural life? This book offers practical guidance for researching cultural studies....

Researching Communications

Researching Communications


  • Author : David Deacon
  • Publisher : Bloomsbury USA
  • Release Date : 1999-05-28
  • Genre: Social Science
  • Pages :
  • ISBN 10 : 0340596856


Researching Communications Book Description :

This is a complete guide to researching media and communciations. It introduces the major research methods, giving examples of research analyses and practical step-by-step guides on how to do research. Packed with useful information, tips and sources, and illustrated with a variety of international case studies, it will be essential both to serious students of media and to the practicing researcher....

How to Do Media and Cultural Studies
Score: 4.5
From 2 Ratings

How to Do Media and Cultural Studies


  • Author : Jane Stokes
  • Publisher : SAGE
  • Release Date : 2003-02-24
  • Genre: Language Arts & Disciplines
  • Pages :
  • ISBN 10 : 076197329X


How to Do Media and Cultural Studies Book Description :

Providing a student guide to the process of research and writing for media and cultural studies, the author covers both quantitative and qualitative methods and includes a list of useful library resources and essential Web sites....

Research Methods for Cultural Studies

Research Methods for Cultural Studies


  • Author : Michael Pickering
  • Publisher : Edinburgh University Press
  • Release Date : 2008-02-22
  • Genre: Reference
  • Pages :
  • ISBN 10 : 9780748631193


Research Methods for Cultural Studies Book Description :

This new textbook addresses the neglect of practical research methods in cultural studies. It provides readers with clearly written overviews of research methods in cultural studies, along with guidelines on how to put these methods into operation. It advocates a multi-method approach, with students drawing from a pool of techniques and approaches suitable for their own topics of investigation.The book covers the following main areas:* Drawing on experience, and studying how narratives make sense of experience.* Investigating production processes in the cultural industries, and the consumption and assimilation of cultural products by audiences and fans.* Taking both quantitative and qualitative approaches to the study of cultural life.* Analysing vis...

Why Cultural Studies

Why Cultural Studies


  • Author : Gilbert B. Rodman
  • Publisher : John Wiley & Sons
  • Release Date : 2014-08-14
  • Genre: Social Science
  • Pages :
  • ISBN 10 : 9781118941843


Why Cultural Studies Book Description :

Why Cultural Studies? is a rallying call for a reinvigoration of the project of cultural studies that provides a critical analysis of its meteoric rise to the academic fore and makes a convincing argument for the pressing need for a renewed investment in, and re-evaluation of, its core ideals. Rodman argues that there are valuable lessons we can learn from cultural studies’ past that have the potential to lead cultural studies to an invigorated and viable future Makes the claim that cultural studies isn’t – and shouldn’t be – solely an academic subject, but open to both academics and non-academics alike Asserts that now more than ever cultural studies has a productive role to play in promoting social justice and building a better world Writ...

Media and Communication Research Methods

Media and Communication Research Methods


  • Author : Arthur Asa Berger
  • Publisher : SAGE Publications
  • Release Date : 2018-12-27
  • Genre: Language Arts & Disciplines
  • Pages :
  • ISBN 10 : 9781544332697


Media and Communication Research Methods Book Description :

This step-by-step introduction to conducting media and communication research offers practical insights along with Arthur Asa Berger’s signature lighthearted style to make discussion of qualitative and quantitative methods easy to comprehend. The Fifth Edition of Media and Communication Research Methods includes a new chapter on discourse analysis; expanded discussion of social media, including discussion of the ethics of Facebook experiments; and expanded coverage of the research process with new discussion of search strategies and best practices for analyzing research articles. Ideal for research students at both the graduate and undergraduate level, this proven book is clear, concise, and accompanied by just the right number of detailed examples...

Understanding Audiences

Understanding Audiences


  • Author : Andy Ruddock
  • Publisher : SAGE
  • Release Date : 2000-12-05
  • Genre: Language Arts & Disciplines
  • Pages :
  • ISBN 10 : 9781446239490


Understanding Audiences Book Description :

The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both. Understanding Audiences: demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the...

Media and Communication Research Methods

Media and Communication Research Methods


  • Author : Anders Hansen
  • Publisher : Macmillan International Higher Education
  • Release Date : 2013
  • Genre: Communication
  • Pages :
  • ISBN 10 : 9781137589644


Media and Communication Research Methods Book Description :

"Media and Communication Research Methods provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. Featuring international case studies and a student-friendly glossary, the book pro...

Media Research Techniques

Media Research Techniques


  • Author : Arthur Asa Berger
  • Publisher : SAGE Publications
  • Release Date : 1998-05-05
  • Genre: Language Arts & Disciplines
  • Pages :
  • ISBN 10 : 9781452251264


Media Research Techniques Book Description :

Arthur Asa Berger's essential guide to undertaking applied or practical research in media studies is designed to provide introductory techniques that allow students to engage immediately in their own research projects. In so doing, students learn various ways of conducting communication research both in theory and practice. In response to suggestions from users of the First Edition, Berger has added new chapters in each of the following areas: experimentation, historical research, comparative research and participant observation....